Importance of Color & Color theory in Design

Color Colors express joy and give us a sense of vitality and life. We cannot imagine life without colors. Human beings have been interested in colors since time immemorial, using them in all aspects of his lives and making and developing them throughout the ages.

Application of Colour Schemes and Colour Theory plays a very important role in the Visual and Communication design process. And we at LISAA School of Design, work hard with our students to help them understand the physiology of colors and theories associated with it and how they can use various design applications and domains.

Colors are everywhere. They’re used in advertising, entertainment, and decorations, and all invoke a certain feeling in the viewer, capturing their imagination and drawing their attention. Colors can allow anyone to create different types of feelings depending on the particular colors they utilize. Color theory allows us to understand how to make use of these colors in order to create different effects and create the desired emotions.

Here are a few examples of basic exercises in color created by our students during their Foundation studies.